Specialists in international corporate and brand PR, marketing, advertising and design.
Arguably every business or service is a brand – with brand attributes, values and reputation. It is the strength of that brand, and its interface with its publics that separates the wood from the trees. Successful corporate branding makes the Client stand out from the forest and command respect in a frenetic international arena.
Whether you like it or not, Public Relations is a key discipline used by every organisation. It is whether it is honed and targeted that counts, or whether it is simply allowed to be reactive and problem driven. Integrated PR, used as part of a managed communications programme can bring considerable rewards - and is an extremely cost effective route within a marketing arsenal. >> More.
However excellent a reputation may be it requires continual investment in time and effort to keep it there. Some organisations do this naturally, others have to work at it.
H&D has assorted crisis management experience and skills, and has prepared confidential crisis plans for certain Clients.
Putting your head above the parapet and setting out your stall for all to see, needs a meld of care, experience and creativity. This is a key skill that has run through H&D’s Client requirements for many years, whether talking to cause groups, trades, business or consumer.
Whether easy on the eye, dynamic, explosive or tombstone, the art of design is a skills discipline that needs to integrate with other communications tools. H&D understands the need to understand the wider picture and echo the Client stance and objectives, and selects the designer whose set is in sympathy with these Client requirements.
A very expansive term encompassing from the smallest local media editorial technique across to the widest international initiativ – promotions can be legion. Web based techniques have broadened this discipline yet further, and bring continual excitement to the competitive environment.